CEO of Intuition Communication Ltd
Keith Pollard is CEO of Intuition Communication. Intuition operates market-leading web portals such as Private Healthcare UK, the Harley Street Guide and HarleyStreet.com. Intuition is a market leader in the medical travel sector through Treatment Abroad, DoctorInternet and the International Medical Travel Journal and provides research and consultancy to healthcare businesses in the UK and abroad. Keith is one of Europe’s leading experts on medical tourism and is a regular speaker, writer and commentator on this developing business sector.
The Intuition network of web sites help consumers and patients to “make the right choice” of private specialists, clinics, hospitals and health insurance products, and provide a platform for healthcare and health insurance providers to connect with existing and new customers. Intuition is encouraging healthcare providers to become more open and transparent by exposing prices, outcome and patient satisfaction data and thus enabling private patients to make a more informed choice of provider.
Keith’s early career in marketing within the UK pharmaceutical industry was followed by ten years in marketing and hospital operations in the UK private hospital industry. In the late 1990s, he became an internet entrepreneur, believing in the potential of the internet to disseminate healthcare information and inform patient choice.
Keith spoke at the Private Healthcare UK Summit in 2015 with Don Grocott, Director of the Private Patient’s Forum about encouraging patient feedback.